Scott Hembrough of Hembrough Business Systems worked with Cannon Auto Group in Lakeland, Flordia – a 2nd generation dealership that was struggling from bouncing back from the financial slow down the entire auto industry suffered from.
Scott helped with Internet, phone training, overall dealership processes and listen to the credit Danny Cannon gives Scott regarding the dealerships profitability.
Colin Giddings has been an automobile dealer for 20+ years. He has ben in the business for the good times and the tough times.
Over the past few years he has struggled attaining the numbers he felt his store was capable of generating. He hired Scott Hembrough to come in and help get the sales that constantly were just out of reach. October 2012 sale exceeded any month in 2012 and showed record profits that he hadn’t seen since 2006.
After viewing call Scott and have him exp0lain how the Internet played a significant roll in attaining his results.
JR Roney has been a BDC/Internet Manager for a number of years. Approximately 6 months before this video he started working with Scott and using his training techniques.
His appointment ratio has increased, his show ratio is up and ultimately he and his dealership are making more sales and money.
To view videos of this program on specific topics – to the right click on “My You Tube Page”
This is a segment from Teaching Salespeople how to Build their Own “Book of Business”, digging deeper into how to get the most from Facebook Marketplace. It introduces you to Groups, how to properly join them, how often to post, how to detmeurine which group is working and which is a waste of time and much much more.
With all of the changes happening rapidly in the automobile business we loose site sometimes of the basics. How do salespeople sell 20-30-40 units per month? It’s not from Lot Traffic, it’s because they have developed their own “Book of Business”. Scott teaches how all of your salespeople can start today building their own “Book of Business”.
Call 815- 978-5038 for details and plans to increase sales today.
How many times have you asked the customer to buy – they give you an objection – you handle it and they still fo not buy.
Frustration – waste to time – so what do you do?
You did not confirm it was the REAL Objection, that it was the TRUTH. You left this step out.
That is what this technique will teach you. By using this technique you will stop wasting time answering objections that were excuses – “get-a-way” stories or “little white lies” customers use to not buy at this time.